Field Poll
The Field Poll, or the California Poll, was established in 1947 by Mervin Field and has operated continuously until 2016 as an independent, non-partisan, media-sponsored public opinion news service. They cover a wide range of political and social topics, including:
- approval of important national and statewide political figures,
- reactions to significant political events and hot button issues,
- opinions on California ballot propositions,
- voter awareness,
- understanding and predispositions of major campaign issues,
- party affiliation, and
- demographics.